About Humithra Trading
A general trading company based in Sudan. We export the region's raw materials and bring in the goods its businesses and institutions depend on.
About Humithra (حميثرا)
Humithra Trading is a general trading company based in Sudan, built for fast, dependable trade in both directions.
On the export side we move raw materials and agricultural commodities out of Sudan and the wider African region. Our focus is Gum Arabic, the product Sudan is best known for in world trade, alongside sesame, hibiscus and specialty coffee from the Horn of Africa.
On the import side we supply what local markets need brought in: quality auto spare parts and car paint materials for workshops and distributors, mining and ore processing equipment, and security and solar technology for government bodies.
What ties it together is speed without shortcuts. Trade in and out of Sudan rewards companies that can move quickly, verify quality on the ground and keep documents clean. That is our job: fewer intermediaries, clear specifications, honest communication and paperwork that clears customs the first time.
How we work
Six commitments that apply to every order, whatever the product.
Direct to the source
We deal with producers, processors and manufacturers, not chains of brokers. Fewer hands means better pricing and fewer surprises.
Quality you can verify
Samples, certificates of analysis and independent inspection on request, so the goods that arrive match the goods you agreed.
Documents done right
Commercial invoices, packing lists, certificates of origin, phytosanitary and inspection certificates prepared carefully and on time.
Fast answers
AI tools and digital outreach help us find supply, check markets and respond quickly, with one person accountable for your order.
Compliance first
We screen counterparties and shipments against applicable sanctions lists and follow export control rules in every country involved.
Both directions
The same team that exports Sudan's commodities sources goods for Sudan and Africa, so we understand both ends of the deal.
Founder & CEO
The Man Behind The Scene
Ibrahim AbdelMagid
Founder & CEO, Humithra Trading
إبراهيم عبد الماجد شيخ ادريس
I work directly with producers, wholesalers, and manufacturers to match quality-vetted supply with serious buyers across the United States, China, the Gulf, and other global markets, cutting out intermediaries to deliver better pricing and reliability on both sides. My work spans the full trading cycle: sourcing, negotiating, quality vetting, documentation, and closing deals across emerging and established markets.
Sudan produces over 80% of the world’s Gum Arabic supply. With recent disruptions creating real gaps in global availability, buyers are actively looking for direct, dependable sources. That’s exactly where I operate.
I bring more than trading experience to this: I’m also the founder of Digital Flexing, an AI-driven marketing agency. That background means I use AI tools and digital outreach to identify buyers faster, track market shifts in real time, and keep documentation and communication clean across every deal, a tech-forward edge most brokers in this space don’t have.
Our business lines
Sourcing, quality checks, paperwork and delivery handled by the same people, whatever you trade.
- السلع الزراعية والصمغ العربي Commodities & Gum Arabic Gum Arabic, sesame, hibiscus and Ethiopian coffee for export.
- قطع غيار السيارات Auto Spare Parts Filters, engine, electrical, suspension and cooling parts.
- مواد دهان السيارات Car Paint Materials Primers, basecoats, clearcoats and body-shop supplies.
- التقنية للجهات الحكومية Technology for Government Airport screening, Code 3 warning systems, CCTV and solar.
- معدات التعدين Mining Equipment Ore processing plants and machines for gold and minerals.
- حلول تجارية سريعة Trade Solutions Import and export of raw materials across Sudan and Africa.
Work with a trader who answers.
Tell us what you are buying or selling. You will deal with Ibrahim and his team directly.